Is Water an Irritant or a Treatment?

Water IRRITATES skin IF…

  • Skin is frequently wet without the immediate application of an effective moisturizer.
  • Moisture evaporates, causing the skin barrier to become dry and irritated.


Water HYDRATES skin IF…

  • After skin is wet, an effective moisturizer is applied within 3 minutes.
  • Hydration is retained, keeping the skin barrier intact and flexible.